Pick up where you left off
We’re committed to being transparent and providing you with verified facts to ensure you're not swayed by misinformation, misconceptions, and fake news about vaping.
Featured Articles
-
![VAPE QUALITY MATTERS]()
Read more →High quality products is our promise to Vuse vapers. Vaping products that aren’t quality assured could pose real risks to vapers.
-
![WHAT IS A POD MOD?]()
Read more →Vuse has a closed system device. This closed system device, with closed eLiquid flavour cartridges, is known as a Pod Mod.
-
![ABOUT OUR ELIQUID INGREDIENTS]()
Read more →Since vapour is what you inhale, it is vital for us, and you, to know exactly what’s in it.
BACKED BY SCIENCE
Consumer health and safety is at the heart of our product development. Before any consumer takes their first puff of a Vuse device, we have conducted thousands of tests on our devices and eLiquids to bring you the highest possible quality.
*The number of scientists and hours of testing are calculated based on the number of scientists who have supported the development testing of Vype/Vuse products as of 27 November 2019 29 January 2021.
Discover more
-
![VUSE HAS 99% FEWER TOXICANTS THAN CIGARETTES. WE’RE WORKING ON THAT REMAINING 1%.]()
Read more →We’re working on that remaining 1%.
*This product is not risk-free and contains nicotine...
Explore our other sections
Know vaping Responsibility
Youth access prevention.
- Age verification programme
- Product restriction to -18s
- Vaping laws
Know the Science
Testing and quality standards.
- Vuse quality standards
- Vapour testing
- The science behind vuse
*This product is not risk-free and contains nicotine, an addictive substance. Comparison of smoke from a scientific standard reference cigarette (approximately 9 mg tar) and emissions from Vuse ePod, ePod 2 and ePen, in terms of the average of the 9 harmful components the World Health Organisation recommends to reduce in cigarette smoke
**By 'no tar' we mean no tobacco derived tar. This product is not risk-free and contains nicotine, an addictive substance
